Strategy
Our Strategy service line combines short- and long-term thinking, agility, and a healthy dose of idealism to build a winning business formula in fast-changing markets.
Strategic Planning
360° market investigation, Growth opportunities, Big & small bets, Business plan, Strategic roadmap
Brand & Product Portfolio
Brand portfolio management, Product portfolio optimization, Product innovation/renovation
Go-to-Market
Where to play, How to play, Business plan, Operational roadmap
Pre-deal M&A
Business portfolio strategy, M&A screening, Commercial due diligence
Some of the clients we’ve worked with
Some project examples
Built a 5-year growth strategy for a foodservice business unit across the Top 10 markets worldwide, ensuring the right mix between 'big bets' for immediate value and 'small bets' to seed for the future.
Led an in-depth competitive benchmarking of IoT solutions and designed a breakthrough offering, from detailed functionalities to a commercial model.
Designed and rolled out a new go-to-market model in China, with a strong focus on online channels (D2C, O2O, marketplaces, and social commerce).
Led an exhaustive acquisition target screening in Western Europe (all players 50+ Mn€ revenues) to produce a long-list, short-list and a go/no-go recommendation.
Get in touch with our Strategy leaders
Laurent Fihey
Senior Partner
Paris
laurent.fihey@shenkuo.com
+33 6 22 93 39 99
Akbar Nanji
Director
Paris
akbar.nanji@shenkuo.com
+33 7 55 72 68 55